INSTItute of Medical Business Advisors, Inc.


About the Institute of Medical Business Advisors, Inc

The Institute of Medical Business Advisors, Inc provides a team of experienced, senior level consultants led by iMBA Chief Executive Officer Dr. David Edward Marcinko MBA CMP™ MBBS [Hon] and President Hope Rachel Hetico RN MHA CMP™ to provide going contact with our clients throughout all phases of each project, with most of the communications between iMBA and the key client participants flowing through this Senior Team.  iMBA Inc., and its skilled staff of certified professionals have many years of significant experience, enjoy a national reputation in the healthcare consulting field, and are supported by an unsurpassed research and support staff of CPAs, MBAs, MPHs, PhDs, CMPs™, CFPs® and JDs to maintain a thorough and extensive knowledge of the healthcare environment. The iMBA team approach emphasizes providing superior service in a timely, cost-effective manner to our clients by working together to focus on identifying and presenting solutions for our clients’ unique, individual needs.

The iMBA Inc project team’s exclusive focus on the healthcare industry provides a unique advantage for our clients.  Over the years, our industry specialization has allowed iMBA to maintain instantaneous access to a comprehensive collection of healthcare industry-focused data comprised of both historically-significant resources as well as the most recent information available.  iMBA Inc’s specific, in-depth knowledge and understanding of the “value drivers” in various healthcare markets, in addition to the transaction marketplace for healthcare entities, will provide you with a level of confidence unsurpassed in the public health, health economics, management, administration, and financial planning and consulting fields.  iMBA Inc’s information resources and network of healthcare industry textbook resources enhanced by our professional consultants and research staff, ensure that the iMBA project team will maintain the highest level of knowledge regarding the current and future trends of the specific specialty market related to the project, as well as the healthcare industry overall, which serves as the “foundation” for each of our client engagements.

DIY Textbooks: https://medicalexecutivepost.com/2021/04/29/why-are-certified-medical-planner-textbooks-so-darn-popular/

INVITE DR. MARCINKO: https://medicalexecutivepost.com/dr-david-marcinkos-


[Executive Director]




Why We Podcast Less and Read & Write More on the ME-P?

Why we remember more by reading – especially print – than from audio or video

By Naomi S. Baron

PREMISE: Recently, several readers of this Medical Executive-Post have asked why we have not embraced vlogging, podcasting and / or videos even more on our growing platform?

Professor Naomi S. Baron [unrelated] explains most eloquently.


EDITOR’S NOTE: Dr. Naomi S. Baron does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond academic appointment. She is a Professor of Linguistics Emerita, at American University.

Dr. David E. Marcinko MBA CMP®



LINK: https://theconversation.com/why-we-remember-more-by-reading-especially-print-than-from-audio-or-video-159522?utm_source=pocket-newtab

Your thoughts are appreciated.



How to Submit an Article to the ME-P

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Spread the Word – Become a Published Author

By Ann Miller RN MHA [Executive-Director]

To submit an article, an article idea or an article abstract to the ME-P, send an email with the subject “New Article Submission” to Ann Miller RN MHA MarcinkoAdvisors@msn.com


New articles and ideas for articles are welcomed from throughout the world. Please submit ideas, abstracts or article drafts at least initially in English and, preferably, in Microsoft Word or, if not in MSWord, then in an “RTF” (rich text file).

There is no length restriction on articles, and the publisher encourages the use of graphs, charts, exhibits, etc.

Articles are welcomed that deal with any health care finance aspect our topical ecosystem; in addition, articles are also welcomed that deal with topics outside the U.S.


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—Articles should be single-spaced with two spaces between paragraphs and the paragraphs should be left/right justified. We prefer that citations take the form of “footnotes” although “general references” may also be placed at the end of the article.

—Articles should have a cover page with the full article title and, below that, the names of authors, their titles, and brief affiliations (i.e., “Professor, XYZ University, City/State/Country). A working email address and telephone number of the lead author or corresponding author should appear on the cover page

—If there is only one author and you are submitting a full article, an “Abstract” can also be placed on the first page below the author’s name and affiliation. If there is more than one author, place the Abstract on the second page, followed by the article itself. Exhibits are encouraged.

NOTE: Please place exhibits, charts, etc. in the main body of the article at a logical point for the reader; depending on the size of exhibits, they can be on a page that also contains text or, using page breaks, on a separate page. Copyright laws for exhibits do apply of course.

  • We will receive the article, review it, and if accepted for publication.
  • We will proof/copy-edit it and may send it back to the corresponding author for final check/approval. Then we convert the article to a final product for insertion on the web site.

Than you in advance for your consideration.





 Risk Management, Liability Insurance, and Asset Protection Strategies for Doctors and Advisors: Best Practices from Leading Consultants and Certified Medical Planners™8Comprehensive Financial Planning Strategies for Doctors and Advisors: Best Practices from Leading Consultants and Certified Medical Planners™

Contribute to the ME-P

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By Ann Miller RN MHA



The Medical Executive-Post is written by contributors that represent a range of professional expertise.  From PhDs, MDs, DDSs, FAs, CPAs, MBAs, CFPs and CMPs, RNs etc; becasue managing a medical practice, clinic or healthcare business, and tracking one’s personal financial career is a complex and difficult task.

So, we have asked physicians, practice managers, CXOs and financial services industry participants and leaders to provide advice, experience and insight.


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And so, please take a few minutes and kindly let us know how and why you like or dislike this blog. Your opinions and feedback are very important to us. Please use the comment space far below.

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ME-P Disclaimer

We are not all doctors, financial advisors or medical management consultants. But, we do have informed, experienced and personal opinions; sometimes strong, ignorant, or biased. Everything you read here on this blog is the author’s personal opinion, not specific managerial or financial advice. And, we are by no means an expert on anything. We don’t intend to mislead, but our facts, figures, and calculations can be incomplete, inaccurate or plain wrong. The word “you” in a post doesn’t mean literally you, the reader. In most cases it means the author. Please be sure to double check everything if you decide to act on anything we wrote about. The bottom line is this: please don’t blame the ME-P for anything you do.

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Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com and http://www.springerpub.com/Search/marcinko

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Sponsors Welcomed:  And, credible sponsors and like-minded advertisers are always welcomed.

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Seeking a Talented Intern for the ME-P

Good References – Exciting Work – No Pay

By Ann Miller RN, MHA


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The ME-P is seeking a talented intern to assist with editorial and web production tasks as our site undergoes a major expansion. The non-paid, but highly visible position is ideal for a graduate, healthcare policy or medical student with an interest in journalism, public policy, and/or the business of health care.  You can work out of your own home. A small monetary bonus may be available for excellent work. References in return for internship; as well!

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Needed Skills

Editorial candidates should have an in depth familiarity with at least one area of the healthcare, financial advisory or technical industries and strong writing and editing skills.  Web production candidates should know their way around content management systems like WordPress.  Basic photoshop / fireworks / gimp or comparable image editing software required. 

Contact Us

Send us an email telling us a little bit about yourself and detailing the reasons you’re interested in the position. If you’re a candidate for the editorial role send us a few clips to give us a feel for your writing style.

Respond by email to Ann Miller RN, MHA. No phone calls please.


Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

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Medical Risk Management: http://www.jbpub.com/catalog/9780763733421

Healthcare Organizations: www.HealthcareFinancials.com

Health Administration Terms: www.HealthDictionarySeries.com

Physician Advisors: www.CertifiedMedicalPlanner.com

Subscribe Now: Did you like this Medical Executive-Post, or find it helpful, interesting and informative? Want to get the latest ME-Ps delivered to your email box each morning? Just subscribe using the link below. You can unsubscribe at any time. Security is assured.

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Sponsors Welcomed

And, credible sponsors and like-minded advertisers are always welcomed.

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Introducing our New Name

Or … What’s in a Formal Name?

By Ann Miller; RN, MHA


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Some ME-P readers have already noted our new moniker so it seems appropriate to formally announce our new name … domain name that is.

The Complete Migration

We’ve migrated from the rather unwieldy www.HealthcareFinancials.wordpress.com extension to the more facile and relevant www.MedicalExecutivePost.com

The first domain name refers to our companion institutional journal: Healthcare Organizations [Financial Management Strategies], located at www.HealthcareFinancials.com. Of course, the synergy there is perfect.

But, we were searching for something more expansive for the entire healthcare 2.0 universe for this rapidly growing blog, and had the epiphany to simply rename the site using our existing MEP tagline; and voila www.MedicalExecutivePost.com was born.


Not at all, since either name will get you to the same place via “domain sub-name pointing” technology.

What’s a Reader to Do?

So, what’s a reader to do about this name change; nothing! Just be aware and join us by reading and subscribing as you have always done … and we’ll do the rest. Fast, free and secure. Oh, and be sure to comment, too. Your opinion counts!


So, tell us what you think about our new name. Then, be sure to subscribe to the MEP. A rose by any other name … smells as sweet.

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Medical Risk Management: http://www.jbpub.com/catalog/9780763733421

Healthcare Organizations: www.HealthcareFinancials.com

Health Administration Terms: www.HealthDictionarySeries.com

Physician Advisors: www.CertifiedMedicalPlanner.com

Inspect our 2-Volume Hospital Print Guide [for Free]


Evaluate “Healthcare Organizations” [Financial Management Strategies] AND Order Now!

By Dr. David Edward Marcinko; MBA

By Professor Hope Rachel Hetico; RN, MHA

[Editor and Managing Editor]ho-journal10

As healthcare continues to evolve, leaders and executives have the formidable and immediate challenge of creating both short-term and long-term financial strategies. Given that today’s knowledge-base is different from that of even six-months ago, and the need is for solutions to tomorrow’s economic problems, success seems always just beyond your grasp!

Why Subscribe?

But fortunately, you can be ready; Healthcare Organizations: [Financial Management Strategies] is your blueprint for success. To ensure your organization’s competitive edge and perhaps even its survival, you must quickly gain the financial management tools and techniques necessary to lead in the 21st century. What you learn and implement using this Guide enables you to respond proactively to the rapidly changing healthcare environment. Your subscription to Healthcare Organizations: [Financial Management Strategies] not only helps you lead, it brings together healthcare executives and visionary thought leaders to help you develop essential models and successful financial management strategies, going forward.


Subscription Support

Specialty Technical Publishers is pleased to provide customer information and support services for Healthcare Organizations: [Financial Management Strategies] by phone, fax, or e-mail. Customer information services hours are between 7 am and 5 pm Pacific Standard Time; or http://www.stpub.com/pubs/custinfo.htm

“This well-organized financial management guide is easy to use and perfect for the healthcare organization, hospital or clinic manager; CFO, CEO, administrator or comptroller; CNO, CMO or physician-executive  who is tasked with developing, implementing and extending a comprehensive (and integrated) financial, accounting, health economics and enterprise-wide business management program.”

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Baltimore, Maryland


For today … for tomorrow … for all healthcare organizations … for you! Remember, the Guide is available on a 30-day, risk-free trial. You may contact http://www.STPub.com at (604) 983-3434, fax (604) 983-3445, or e-mail at custinfo@stpub.com to place an order, or ask questions regarding pricing and/or availability. All shipments arrive within 5 to 10 days. Prepayment is required for all international shipments and a courier charge will be added to the subscription price. After hours, we suggest you review the STP website FAQs section for answer to your inquiry: www.stpub.com/pubs/custinfo.htm

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TOC: http://www.stpub.com/pdfs/toc_ho.pdf

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com  or Bio: www.stpub.com/pubs/authors/MARCINKO.htm

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Many thanks for reaching out to us.

Advertise with Us

If you want the opportunity to reach a personalized daily/weekly audience of health care industry insiders, innovators and watchers, the Medical Executive-Post may be right for you?


We are discussed, read and viewed by medical students, physicians, dentists, podiatrists, optometrists and industry analysts; as well as healthcare administrators, financial advisors and planners, accountants, lawyers, office managers, CXOs, investors, Wall Street insiders and nurse-executives from health systems around the country.

Advertise with us and you’ll put your brand name in front of a smart & tightly focused Health 2.0 demographic; one at the forefront of our emerging healthcare marketplace of collaboratively informed, thought-leaders and professional “movers and shakers.”


Contact Us

And so, please feel free to contact us for additional sponsorship and/or advertising information.


Thank you

Ann Miller

Executive Director

Support “ME-P” Research and Development

Integrating Health Economics, Personal Finance and Medical Practice Management

Staff Writers

Producing innovative electronic forums, interviewing movers-and-shakers, producing books, stellar dictionaries and crating unique white-papers is arduous and costly in the fluctuating healthcare industrial complex. Writers, editors, managers and all types of journalistic and IT staff are involved. And so, we often reach out to readers and subscribers for support. Our research and development initiatives are continuous and our coffers are always open!

If you are a regular reader of the Executive-Post, you already know that we keep you informed, almost daily, by integrating personal financial planning information with contemporary medical practice management data. Our goal is to save you time and expose you to new ideas, or reinforce existing concepts.

Of course, our premium quarterly subscription print guide keeps you informed about institutional health economics and management issues, as well. But, Healthcare Organizations [Financial Management Strategies] is a two-volume, 1,200 pages journal. It is professionally written and peered-reviewed. And, it is the vehicle that takes our subscribers to the next enterprise level www.HealthcareFinancials.com

You can support these efforts by making a donation by check or money order to iMBA Inc., or via this PayPal® electronic link:


Thanks in advance to all who choose to donate. If you cannot, or do not, that is fine too.

Drop us a line and keep visiting one of the blogosphere’s leading forums in health economics, personal finance and medical practice management. You can freely subscribe to the Executive-Post here: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos 

Thanks again, in advance, for your readership, subscriptions and support!

Editors and Staff

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Whither the Medical Executive-Post?

“In My Opinion”

By Hope Rachel Hetico; RN, MHA, CMP™

Managing Editor 

Anyone who’s paid a doctor or hospital bill lately knows that healthcare costs are out of control.

It should come as no surprise that the “golden-era” of medicine for physician reimbursement and health entity compensation is over. And, that healthcare is the latest, and one of the last industries to tighten its payment belt.  

Hospital, medical clinic and physician personal compensation is also a contentious issue in medical group practice, and much fodder for public scrutiny. Few situations produce the same level of emotion as doctors fighting over how a seemingly collegial employment contract should be interpreted.

This situation often springs from a failure of both sides to understand mutual compensation terms-of-art when the deal was negotiated; or the larger issue of macro-economics and domestic demographics.  

It is our hope that the Executive-Post communication forum; along with our institutional print periodical www.HealthcareFinancials.com; related books www.HealthDictionarySeries.com; online certification program www.CertifiedMedicalPlanner.com and financially focused medical consulting services www.MedicalBusinessAdvisors.com will help you avoid these, and other contentiously polarizing human conditions, economic polemics and financial catastrophes.  

For example, our more than fifty forum topics and categories include the basic principles of student-debt avoidance, the intangible concept of goodwill, and the compensation-versus-value paradox of medical practice worth and Fair-Market-Value. 

Employer-employee deferred compensation arrangements are also visited as important retirement and fringe benefits. Compensation benchmarks for medical and allied healthcare specialties are presented. 

And, newer health delivery models such as consumer-directed health plans, cash-based-compensation extenders and concierge medicine, are mentioned by our career philosophers, medical practice management gurus and healthcare thought leaders. 

Of course, we also discuss and integrate corporate and personal financial planning principles like economic fundamentals, tax, and accounting strategies; portfolio and investment strategies; insurance and risk management ideas; retirement, practice succession essentials; and ultimately estate planning for physicians, nurses and health executives. 

Why the Executive-Post? 

Several years ago, Fortune magazine carried the headline “When Six Figure Incomes Aren’t Enough. Now Doctors Want a Union.” 

To the man in the street, it was just a matter of the rich getting richer. 

The sentiment was quantified by consultant Russ Alan Prince who reported that 50,000 physicians, with a net worth of $5 million or more, control assets worth $375 billion. 

Healthcare executives, physicians and other medical practitioners were not complaining under the traditional fee-for-service system; the imbroglio only began when managed care adversely impacted incomes.

Rightly or wrongly, the public has little sympathy for affluent doctors, or the entire healthcare sector.  

Contemporary Assessment 

Thus, the raison-d’etra of the Executive-Post is to change this perception, and the many other shibboleths that taint the healthcare industrial complex and all of its stakeholders. 

Today, the situation is vastly different as medical professionals struggle to maintain adequate income levels. While a few specialties flourish, others, such as primary care, barely move.  

In the words of Atul Gawande, MD, a surgical resident at Brigham and Women’s Hospital in Boston, “Doctors quickly learn that how much they make has little to do with how good they are. It largely depends on how they handle the business side of practice.”  

In order to remain a compassionate quality practitioner, and become a compensation-maximizing health executive, it is critical to understand contemporary thoughts on health economics and finance; medical management and HIT; as well as reimbursement trends, models and approaches. 

And, we feel it is just as critical to read, post, comment, opine and subscribe to in the Executive-Post.  

Make it your professional health economics social network-of-choice; embrace the changing trends and your Executive-Post colleagues. 

Conclusion Well, that’s my opinion. Your comments are appreciated. Please opine. 

More info: http://www.springerpub.com/prod.aspx?prod_id=23759 

Institutional: www.HealthcareFinancials.com 

Terms: www.HealthDictionarySeries.com





The Medical Executive-Post is a complimentary personal e-companion to all our print textbooks, handbooks, CDs, white-papers and dictionaries.


Raison D’etra: The purpose of the Medical Executive-Post is to provide physicians, financial advisors and healthcare executives with a regular, practical and convenient resource of health economics, related financial and investment information that they can understand and apply to their everyday lives. We trust this personal economic empowerment, management acumen and financial literacy will be the entry point to our more formal and crowd sourced print publications. 

In the era of healthcare reform, all medical professionals need an educational “how-to” publication that provides clear, concise information on health economics, medical office management principles and modern financial planning basics. We organize this information into multiple, fluid and accessible categories and sections for access ease. 

Our foundation is built on these strong e-publishing and collaborative fundamentals: 

  • We recognize the changing nature of the healthcare industrial complex and the financial challenges facing today’s medical practitioners.
  • The Medical Executive-Post or companion blog, is a premier virtual publication that emphasizes informative brief-features for individual physicians, financial advisors, clinics and medical practices; as well as insightful viewer comments and follow-up opinions.
  • By its nature, it is subject to change without notice as a registered complimentary companion for qualified individuals, and its our parent prints guides.  

The companion print-guides feature a core set of substantially advanced technical chapters, complete with checklists, tables, case models, glossaries and appendices that are regularly updated as the competitive healthcare industry fluctuates.

EDITORIAL STAFF: Founder and Publisher-in-Chief Emeritus: Dr. David E. Marcinko; MBA, CMP™

Formal CV: CV Dr. David E. Marcinko MBA

Managing Editor: Hope Rachel Hetico; RN, MHA, CMP™

Executive Director: Ann Miller; RN, MHA



CIRCULATION: Growing daily

SENIOR CORRESPONDENTS: Cecelia Perez; RN [on assignment] and Rachel S. Pentinmaki; RN, MHA

CONTRIBUTING EDITORS: Kathy D. Belteau, CFP®, CLU, ChFC, FLMI; Michael J. Burry, MD; Dr. Gary L. Bode, CPA, MSA; Gary A. Cook, MSFS, CFP®, CLU, ChFC, RHU, LUTCF, CMP™ (Hon); Jeffrey S. Coons; PhD, CFA; Patrick C. Cox, Jr; Christopher J. Cummings, CFA, CFP®; Matthew L. DeSantos, Esq; Dr. Jay S. Grife, JD, MA; Lawrence E. Howes, CFP™; Joel B. Javier, CFP™; Thomas A. Knox, MBA; Richard J. Mata; MD, MS-MI, MS-CIS; Clifton N. McIntire, Jr. CIMA, CFP®; Lisa Ellen McIntire; CIMA, CFP®; Brent A. Metfessel, MD, MS, Faraz Naqvi, MD; Julia O’Neal; MA, CPA; Dr. Ken Shuben-Stein, CFA®; Eugene Schmuckler, PhD, MBA; Dr. Dimitri Sogoloff, MBA; JD Steinhilber; Philip E. Taylor; CLU, ChFC, FLMI; and Patricia A Trites; MPA, CHBC, CPC, CHCO, CMP™ (Hon) with more coming on board monthly.

CAREERS: At the Medical Executive-Post, we want to interact with passionate professionals with the drive to create incredible online services and related health administration products.  If you’re young or old – a graduate student or retired professional – or just looking for a challenge to serve as an independent journalist and interact with diverse intelligent colleagues, we may be the virtual place for you. 

Currently, we’re looking to fill various Section Editor positions at the Medical Executive-PostAs a start-up enterprise, we offer no compensation or benefits program. But, we do offer other opportunities to launch your career, or extend an existing or former one as an author, contributor, writer, researcher, journalist, peer-reviewer, editor, etc. [EOE]. Please contact us today!

CULTURE: We live by a culture of transparency and we work under a philosophy of openness that is void of censorship. Our goal is to maintain the ethics of journalism at the Medical Executive-Post. We present plural opinions, try to balance them and seek two sources in contentious cases. We are not professional journalists; nor are we citizen journalists. The term to best describe what we do is open journalism from informed sources. We are about thought inclusion, not exclusion – freedom of speech – and the power of the free electronic press.


Finally, we remain indemnified and are held-harmless in all matters. Use of this website indicates your acceptance of our terms, conditions and rules of engagement.

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DISCLAIMER: The material presented in our books and this ME-P, does not constitute financial, business, insurance, legal, accounting, IT or healthcare management advice. It is presented for general informational and educational use only. Prior to engaging in the type of activity described, you should receive independent counsel from a qualified relevant professional. Care has been taken to confirm the accuracy of the information presented. We offer no warranties, expressed or implied, regarding its currency and are not responsible for errors or omissions or for any consequences from the application of this information. Examples are generally descriptive and do not purport to be accurate in every regard. Case Models have been blinded. The health care industry is evolving rapidly, and all information should be considered time-sensitive. And, although sponsored by the Institute of Medical Business Advisors, Inc., we maintain an arm’s-length relationship with the independent authors who carried out research and prepared our books, and this e-companion blog of related forums. This includes UNC, FSU and the SBE.

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COPYRIGHT AND FAIR USE NOTICE: The comments, essays and personal opinions on Healthcare FinancialsThe Executive Post  – and this blog – are that of the individual poster, and not of any related organizations. We are not responsible for it. This blog may also contain copyrighted material. Such material is made available for health administration educational purposes, to advance understanding of patient human rights, social democracy, scientific, medical, moral, ethical, and political justice issues, etc. This constitutes ‘fair use’ as provided for in Title 17 U.S.C. section 107 of the US Copyright Law.

In accordance with Title 17 U.S.C. Section 107, the material on this site is distributed without profit to those who have expressed a prior interest in receiving the included information for research and educational purposes. If you wish to use copyrighted material from this site for purposes of your own that go beyond ‘fair use’, you must obtain permission from the copyright owner.

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Dr. David E. Marcinko brings to the Executive Post over 20 years of senior–executive level leadership, strategy and advisory experience in the clinical, economics, financial management and health administration technology publishing industry. As founder and CEO of iMBA, a consulting firm targeting physician clients thru the monetization of publishers’ digital assets, Dr. Marcinko has designed and established numerous content licensing strategy and executing deals on behalf of primary and secondary publishers with aggregators, syndicators, redistributors and specialty vendors within the integrated medical information ecosystem.


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America‘s medical professionals, practice management consultants and physician focused financial advisors are gravitating to the Internet for informational needs on the healthcare industrial complex. And, since no media currently satisfies their unique personal needs as busy and overburdened professionals, our fundamental mission will be to serve as the interactive business, economic, educational and personal social communication forum for medical professions and related industry participants.

We feature tips, tools, essays, interview, blog comments and other innovative thought-leadership ideas and resources In this day and age of over-saturated information and promotion, our timely and useful web site presents a distinctive opportunity for marketers to make a meaningful connection with busy doctors and al their consulting advisors.  And, clearly, there’s a need for a personal, fast-paced, relevant, protean and practical business resource for all medical professionals.  

For example, according to a 2012 Physicians’ Financial News survey of 650 doctors:

· 86% go online “every day or week” for business information

· 85% are “interested” in a new business web site for themselves

· 70% are “worried” about their medical business. 

According to recent studies from two leading health care research companies Manhattan Research and PERQ/HCI

· 86% of physicians want news and professional links on a web portal

· 80% “always or sometimes” notice online ads

· 78% use the Internet for professional purposes

· 76% want product and treatment updates delivered by e-detailing

· 64% get e-newsletters

· 60 want blogs from “key opinion leaders.”

· 53% spend more than 15 minutes during an Internet visit.

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Most marketing experts agree that correct ad placement is important for building exposure for your brand, product or web site. Placing your targeted link in a prominent location on the Medical Executive Post sidebar is therefore vital.

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About the Medical Executive-Post

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Welcome Bloggers, Registered Users, Visitors and Colleagues

By Dr. David E. Marcinko; FACFAS, MBA, CPHQ, CMP™


The Medical Executive-Post is a public online community of physicians, healthcare executives and administrators, and their informed financial advisors, accountants and business consultants who have strong connections to the health economics, management and advisory space. Most are professionals who are empowered to connect, inform and interact with those who share the same interests and expertise in this important expanding universe.

It is lightly moderated and dedicated to meeting the administrative needs of our nation’s physicians, office managers, medical practices, clinics and small healthcare entities. Our aim is to help them maintain a competitive edge in the markets they serve; and to take advantage of emerging business opportunities in the healthcare industrial complex.

By its very nature … the Medical Executive-Post emphasizes informative brief-features, essays, case-models, interviews of industry “movers-and-shakers,” and insider “tips and pearls” for individual physicians, clinics and medical practices. We emphasize how-to material and columns as well as insightful practice management articles. We also include relevant personal financial planning topics for doctors, with insightful viewer comments and follow-up opinions.  And, because more features are in development – it is subject to change without notice.

We therefore invite you to blog and comment as you see fit, and join us for the exciting e-journey as we “seek to operate at the intersection of medical mission and profit margin.”

And so, to surf through the current month, click the first entry on the list and start reading. If you want something specific, try searching by category. If you’re looking for something really specific, try using the Search feature on the top-right.

To encourage users to join and participate in the ongoing cognitive community discussions, we’ve left commenting enabled after free sign-up, so speak your mind and leave all the informed comments you like: review, read, rant and rave!  

Let the Medical Executive-Post be among your personal tools for success.

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Advertise with Us: The Medical Executive-Post is an iMBA Inc imprint property that delivers targeted messages when readers are subscribed, visiting or searching for content on a specific healthcare administration topic. 

Community Involvement: The Medical Executive-Post is our community of users who actively participate in sharing their knowledge through cogent posts, essays, comments, Q-As and informed opinions. Leverage the power of a dynamic professional social network and word-of-mouth marketing on the leading online forum in the lucrative and expanding healthcare administration space.

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