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Reach the Executive Decision-Makers!

By Dr. David Edward Marcinko MBA FACFAS CMP™ [Editor-in-Chief]

By Prof. Hope Rachel Hetico RN MHA CPHQ CMP™ [Managng Editor]

dave-and-hope

If you want the opportunity to reach a personalized weekly audience of health care industry insiders, innovators and watchers, the Medical Executive-Post and its educational forums may be right for you?

We are discussed, read and viewed by medical students, physicians, dentists, podiatrists, optometrists and industry analysts; as well as health care administrators, office managers, CXOs, investors, Wall Street insiders and nurse-executives from many health systems in the country. Advertise with us and you’ll put your brand in front of a smart & tightly focused demographic; one at the forefront of our emerging healthcare marketplace of collaboratively informed and professional “movers and shakers.”

Why Advertise with Us?

America‘s medical professionals, practice management consultants and physician focused financial advisors are gravitating to the Internet for informational needs on the healthcare industrial complex. And, since no media currently satisfies their unique personal needs as busy and overburdened professionals, our fundamental mission will be to serve as the interactive business, economic, educational and personal social communication forum for medical professions and related industry participants.

We feature tips, tools, essays, interview, blog comments and other innovative thought-leadership ideas and resources In this day and age of over-saturated information and promotion, our timely and useful web site presents a distinctive opportunity for marketers to make a meaningful connection with busy doctors and al their consulting advisors.  And, clearly, there’s a need for a personal, fast-paced, relevant, protean and practical business resource for all medical professionals.  

For example, according to a 20112 Physicians’ Financial News survey of 650 doctors:

· 86% go online “every day or week” for business information

· 85% are “interested” in a new business web site for themselves

· 70% are “worried” about their medical business. 

According to recent studies from two leading health care research companies Manhattan Research and PERQ/HCI

· 86% of physicians want news and professional links on a web portal

· 80% “always or sometimes” notice online ads

· 78% use the Internet for professional purposes

· 76% want product and treatment updates delivered by e-detailing

· 64% get e-newsletters

· 60 want blogs from “key opinion leaders.”

· 53% spend more than 15 minutes during an Internet visit.

What the Marketing Experts Say

Most marketing experts agree that correct ad placement is important for building exposure for your brand, product or web site. Placing your targeted link in a prominent location on the Medical Executive Post sidebar is therefore vital.

A limited number of spots are available so act quickly to reserve your place, for 2014-15. 

And, our Medical Executive Post syndicated news feeds go out almost daily to a large audience of senior healthcare administrators and physician-executive readers … and we are growing!

So, catch the eye of some of the smartest people in the health care industry including observers, investors, big pharma, IT executives, CEOs, CFOs, pundits and financial managers – all at the top health care systems, clinics, ASCs, hospitals and physician group practices in the country. And, advertise on the Medical Executive-Post. 

Of course, we are also happy to work with you to create a specialized content section or other innovative promotional package emphasizing your brand and targeting a specific health sector, too.

For more advertising, media and press info: https://healthcarefinancials.wordpress.com/2007/11/11/media-mentions-2/

Rate Card: MarcinkoAdvisors@msn.com

Sign-up Bonus: The first month is free to qualified individuals and entities. Contact us for details.

Risk Management, Liability Insurance, and Asset Protection Strategies for Doctors and Advisors: Best Practices from Leading Consultants and Certified Medical Planners™8Comprehensive Financial Planning Strategies for Doctors and Advisors: Best Practices from Leading Consultants and Certified Medical Planners™

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Legal Disclaimer:By using the Medical Executive-Post web site, services and discussion groups, you signify acceptance of our Privacy olicy and Terms of Use(r) Agreement. We do not endorse any company/group/website or individual, we perform no background checks or due perform diligence on anyone listing a job or responding to a job posting, we are not liable for any misuse of our services or misrepresentation by our users. You also agree to hold the Medical Executive Post, and iMBA, Inc and its officers or representatives harmless.

FURTHERMORE, WE ARE NOT LIABLE FOR ANY DAMAGES WHATSOEVER (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS OF PROFITS, BUSINESS INTERRUPTION, LOSS OF INFORMATION) ARISING OUT OF THE USE OF OR INABILITY TO USE THE MATERIALS, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

If you do not agree to this policy, please do not use our site or services. Your continued use of this site, services and discussion groups following the posting of changes to these terms will mean that you accept those changes. We reserve the right to remove any posting(s) at any time and for any reason. You may not solicit, email or contact Post members without their permission.

Finally the ME-P reserves the right to change the information on this website without notice. We make no representations about the accuracy or completeness of the information on this website or that material available from this site is free of viruses.

***

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12 Responses

  1. ME-P Media Packet

    Want to reach a weekly audience of thousands of health economic and medical care industry insiders and watchers? The ME-P is read by thousands of visitors each day; including industry analysts, physicians, nurses, healthcare executives, financial advisors, medical management consultants, investors, Wall Street insiders and executives from every top health system in the country. Advertise with us and you’ll put your brand in front of a smart and tightly focused demographic, one at the forefront of an evolving marketplace.

    From Start-ups to New Studies and Thought-Leaders

    ME-P covers the health care financial spectrum, providing commentary and insight on health industry news, interviews with financial industry leaders and commentary from some of the top minds in the field. We write about the top new companies in the field, important trends and the issues health care professionals and financial advisors are talking about. Including:

    • Hospitals, ASCs & Insurers
    • Physicians, nurses and medical professionals
    • Financial Advisors, BDs and RIAs
    • Health care information technology
    • Health policy and legislative wonks
    • Accountants, CFPs, CMPs and CFAs
    • Medical devices and new gadgets
    • Electronic medical records
    • Lawyers and health law
    • Compliance and related
    • Drugs and the pharmaceutical industry
    • Regulation and economic issues
    • More than 50 topic channels

    Getting Started

    Getting started is easy. Just select an ad format and length of run from the list of options below. Then send us a copy of the ad you would like to run together with the web address you would like the spot to link to. In most cases approvals take under 24 hours. Paying is just as easy. We accept corporate checks.

    Advertising Options:

    Above the Fold

    This prominent placement puts your ad in a can’t miss central spot certain to catch reader’s attention: centered monthly in the middle column beneath the home page. Options include box and skyscraper formats, as your spot will slowly descend on the home page, each month for added visability.

    Inline

    This approach delivers your message directly in the flow of content between posts, guaranteeing maximum exposure. A text box or graphic is placed directly between spots.

    Text Message

    This is a good option for getting the word out quickly to the financial services and health care industry about a new product or service. You’ll give us a five-six line text advertisement that runs between posts (Think of an online format similar to that of the traditional newspaper classified).

    Sponsored Links

    Good for building exposure for your brand or web site. This option places your targeted link in a prominent location in the right sidebar. A limited number of spots are available. Act quickly to reserve your spot for 2009-10.

    ME-P Updates

    The ME-P update e-mail goes out three-five times a week to our entire audience of regular readers. Catch the eye of some of the smartest people in the health care and financial services industry, including industry observers, Wall Street people, RIAs and executives at the top health care systems and physician group practices in the country.

    Custom Package

    We are happy to work with you to create a specialized content section or other promotional package emphasizing your brand and targeting a specific sector. Especially useful for http://www.HealthcareFinancials.com

    Conclusion

    And so, your thoughts and comments on this Medical Executive-Post are appreciated. Tell us what you think. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, be sure to subscribe to the ME-P. It is fast, free and secure.
    Link: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos

    Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

    Our Other Print Books and Related Information Sources:

    Practice Management: http://www.springerpub.com/prod.aspx?prod_id=23759
    Physician Financial Planning: http://www.jbpub.com/catalog/0763745790
    Medical Risk Management: http://www.jbpub.com/catalog/9780763733421
    Healthcare Organizations: http://www.HealthcareFinancials.com
    Health Administration Terms: http://www.HealthDictionarySeries.com
    Physician Advisors: http://www.CertifiedMedicalPlanner.com

    Ann Miller
    MarcinkoAdvisors@msn.com

    Like

  2. PRIVACY POLICY UPDATE 2007-2012

    Here is our Privacy Policy required by the Gramm-Leach-Bliley Act of 1999.

    We collect nonpublic personal information about you from the following sources:

    • Information we receive from you on applications, pro-formas, data gathering spreadsheets, orders, purchases, tax organizers, worksheets, speaking and consulting engagements and other documents;
    • Information about your transactions with us, our affiliates, or others;
    • Information we receive from a consumer-reporting agency.

    We do not disclose any nonpublic personal information about our clients or former clients to anyone, except as permitted by law.

    We restrict access to nonpublic personal information about you to those members of our firm who need to know that information to provide services to you. We maintain physical, electronic, and procedural safeguards that comply with federal regulations to guard your nonpublic personal information.

    If you have any questions about this policy, please do not hesitate to contact us.

    THANK YOU
    http://www.MedicalExecutivePost.com

    Like

  3. WHY ADVERTISE WITH US?

    Growing at a Fast Clip

    Readership for the ME-P is growing at a fast clip. So, what better way to target those with a passion for the personal financial [financial advisors] and business side of medicine [doctors and nurses, medical executives and clinic managers]; as well as those who serve both arenas?

    A Unique Advertising Model

    We’ve taken a unique approach with our advertising model. We don’t necessarily sell rotation banner ads. We sell article sponsorship and content. What this means is that we will pair your product or company with an article we [or you] have written covering a topic that logically connects to your company or product. Your ad is then embedded into the article for all time. The article, outfitted with your witty ad, will continue to exist indefinitely in our searchable archives.

    Generating Targeted Traffic

    Your purchase of a single ad will continue to generate traffic every time a ME-P reader seeks out information on the topic we’ve tied to your product or company. Check out the example below of a massage company ad strategically paired and embedded within a heart article.

    Sample Heart: https://medicalexecutivepost.com/2010/08/14/about-theheart-org/
    Contact: MarcinkoAdvisors@msn.com

    Hope R. Hetico RN, MHA
    [Managing Editor]

    Like

  4. Become an ME-P Media Partner
    [Gain Exposure for Your Company]

    Become an ME-P media partner to get great brand exposure for your product or service. Just submit an original article, post, essay, pod-cast or white paper, and receive the following:

    • Your logo will be featured on the website
    • Your logo will be featured on the post
    • Your company will be acknowledged on the ME-P
    • You will be able to display or download your brochures or publications
    • Your publications will be available to all ME-P readers
    • And, much more … email or call for details*

    Contact: Ann Miller RN MHA
    MarcinkoAdvisors@msn.com
    770.448.0769
    *subject to restrictions

    Like

  5. Premium Link Advertising on the ME-P
    [Our Readers are Interested in What You’ve Got to Say]

    What are Premium Links?

    Premium [text] Links are a great advertising option because they look just like our regular “site content”, and so are generally more attractive to visitors.

    For 1 month, 3 months, 6 months, or a full year, your company’s information, web site and email address can be placed on just about any post or perma-page of the Medical Executive-Post.

    Policies

    1) Premium [context] Link ads must be relevant to the healthcare or financial services industry, and are subject to editorial review.

    2) We allow up to four Premium [text] Link ads per page, on a “first come, first served”, basis.

    3) Premium [text] Link ad placements are “page specific”, meaning you choose the page or post on which to advertise (thus targeting a specific audience).

    4) Perma-Pages are more costly than post-pages.

    Start advertising today!
    Here’s how:

    1) Contact us for a rate card or quote.
    2) Send in your ad info to Ann Miller RN MHA
    3) Pay for your ad via your PayPal account

    If you have any questions, please email or call:
    MarcinkoAdviasors@msn.com
    Phone: 1-770.448.0769

    Ann Miller RN MHA
    [Managing Editor]

    Like

  6. Interested in Sponsoring Us?

    We’ve got several solutions for you:

    Our site targets a diverse group of affluent, informed and tech-savvy professionals including:

    • medical students, interns, residents and fellows
    • physicians, podiatrists, dentists, chiropractors and optometrists
    • nurses, physician assistants, nurse practitioners
    • CEO, CXOs, CFOs, medical practice managers, hospitals and hospital executives
    • financial advisors and planners, CPAs, economists and insurance agents

    Our packages may be cherry-picked for your needs and includes:

    • premium and standard ad placements
    • perma-posts, comments and flexible or rotating ads
    • job offers and in-situ text ads
    • sponsored blog posts or posts centered around a specified topic
    • sponsored video posts
    • customized designed marketing campaigns, etc

    For more information, please contact us and we will get in touch.

    Ann Miller RN MHA
    [Executive-Director]
    MarcinkoAdvisors@msn.com

    Like

  7. Get Insider Access to the ME-P

    Our readers are an influential group, including financial service and healthcare decision-makers and industry observers across the country. Because our scope is broader than many trade publications, we reach professionals across healthcare and finance, from executives at hospitals and health systems to CFPs, FAs, CPAs, physician-investors and companies looking for potential partners within their respective industry.

    Powerful Options for Advertisers

    The ME-P offers a range of options for advertisers, ranging from text ads matched to content topics to classified posts that allow you to catch the attention of doctors, health care executives, CPAs and Financial Advisors, consumers and other industry observers. We also offer display advertising that can be matched to the focus of your campaign by category and keyword.

    Many of our supporters choose to become corporate supporters, underwriting the site for a period of a year or longer. Details and information upon request.

    Edward
    [Marketing-Director]
    MarcinkoAdvisors@msn.com

    Like

  8. FIND AN OPPORTUNITY JUST FOR YOU

    The ME-P provides countless chances for you to connect with others who can relate to what you do, share your perspective or experiences, and spread the word about issues that are important to you.

    Connect with Others

    Broaden your network by connecting with members online through our forum, comments or chat in-person at a sponsored Meetup. This is your opportunity to build relationships with others who are as passionate about our channel topics as you!

    Ann Miller RN MHA

    Like

  9. How We Can Help You!

    The ME-P provides a platform focused specifically on the healthcare management, administration and financial services industry that can help your business market service/offerings, increase brand awareness and stay ahead of your competitors through targeted sponsored content, website, newsletter, podcast and sponsorship opportunities.

    To explore how the ME-P can assist you in your marketing efforts, please contact:

    Ann Miller RN MHA
    MarcinkoAdvisors@msn.com
    [Executive-Director]
    770.448.0769

    Like

  10. ME-P Ad Power

    While the ME-P may not have the power punch of a TechCrunch, we draw a sophisticated readership composed of medical professionals, healthcare CXOs, financial advisors and planners, management consultants, accountants, entrepreneurs, disruptive educators, geeks, quants, techies, futurists, cyber-libertarians, and a cadre of anonymous people who drink a lot of coffee; as well as readers of all related varieties with impeccable taste and inquiring minds.

    Drop me a line for details.

    Ann Miller RN MHA
    MarcinkoAdvisors@msn.com
    [Executive-Director]
    770.448.0769

    Like

  11. Exposure Power

    While the ME-P may not have the power punch of TechCrunch, we draw a sophisticated readership composed of medical professionals [MDs, DPMs, DDSs, MPHs, PAs, RNs, DNPs, MHAs, and CRNAs, etc] and Financial Advisors [CPAs, CFPs®, CMPs™, CMAs, MBAs, PhDs, EAs, JDs], health marketing / communications folk, health administrators, entrepreneurs, disruptive medical educators, dewey-eyed pre-meds, geeks, quants, techies, futurists, hackers, wikotopians, backchannel beatniks, dot-communists, cyber-libertarians, health hippies, transmedia storytellers, a small cadre of angry anonymous people who drink a lot of coffee, TEDMed alums, as well as techno-optimistic cornucopians of all varieties with impeccable taste and inquiring minds.

    Ann Miller RN MHA
    MarcinkoAdvisors@msn.com
    [Executive-Director]
    770.448.0769

    Like

  12. Advertising

    Earl – Many thanks for contacting us.

    YES – We offer very affordable advertising for this blog. Simply fill out the form ABOVE, and we’ll instantly email you our ad rates for banner ads, text link ads, blog posts and more.

    Ann Miller RN MHA

    Like

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