Anonymous Doctor Rating Websites

Worthwhile or Worthless?

By Staff Writers

All medical professionals are aware of the power of the internet and the rise of anonymous MD rating sites. These include RateMDs.com, WLPT-Zagat, Vimo, Careseek, Drscore and a host of others. But, however cool and empowering they may seem; their value is still questioned.

Assessment

And so, we would like to get your input (along with other readers, subscribers and experts) on the value of these social sites for patients and consumers, as well as the possible risks and benefits for MDs.

Conclusion

Your thoughts and comments are appreciated; real life stories and anecdotes are encouraged.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com  or Bio: www.stpub.com/pubs/authors/MARCINKO.htm

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ADA “Transparency” in Health IT [Part I]

It all Depends on the Meaning of the Word  

By Darrell K. Pruitt; DDS

http://community.pennwelldentalgroup.com/forum/topic/show?id=2013420%3ATopic%3A14837

It is my hope that the walls are beginning to close in on the American Dental Association’s healthcare IT hobbyists and other ambitious stakeholders who stoically tolerate harm to dental patients for the common good and personal power.  Supporting HIPAA is the most egregious blunder ADA leaders have ever made.  As the effort collapses because of natural reasons, those who hang onto absurdity the longest will lose the most.  Fair is fair. Those who recklessly promoted HIPAA have done long term damage to my professional organization.  I cannot let this continue. 

“Seal of Approval” 

I will show you irrefutable evidence that the once strong ADA, whose legendary “ADA Seal of Approval” was highly respected in the marketplace before it went on sale, is now a vulnerable empty shell.  In an age when transparency trumps talking points, the ADA is hemorrhaging credibility every time President Dr. John Findley opens his mouth.  In his address to the House of Delegates a couple of days ago, Dr. Findley said that he “values and promotes ‘transparency,’ which he defined as an openness and honesty that helps build and maintain trust”.

http://www.ada.org/prof/resources/pubs/adanews/adanewsarticle.asp?articleid=3272

Evidence-Based Dentistry

After two and a half years of asking questions to virtually every officer in the ADA, including Dr. Findley, I can tell you with certainty that ADA leadership still just does not get it.  It is impossible for one to use the word “transparency” as a buzzword successfully.  The term is not vague like “Evidence-Based Dentistry,” which of course can mean whatever stakeholders need it to.

“Intelligent Dental Marketing?” 

We must face this fact, friends:  Between the ADA’s chronic paralyzing fear of trouble from the FTC and the progressive loss of respect in the marketplace, the ADA can no longer offer adequate and uncontaminated representation for dentists and their patients.  In my opinion, a large part of the problem is that the ADA has gone commercial.  I might tolerate ads on our website, but they better be expensive and few. However, did you know that the ADA is in commercial partnership with an outside PR firm to sell practice marketing to ADA members?  It is called “Intelligent Dental Marketing.”  I think it is an atrocious idea.

Assessment

Here is a question about intelligent marketing which nobody will answer:  If two ADA members, the only two dentists in a small town, both use IDM, which one will get the better deal?

Conclusion 

I say that if the ADA has to sell stuff to dentists to keep dues low, that is an unethical business arrangement which favors third parties and does nothing to improve patient care.  I think downsizing is a far better idea. 

What do you think? All comments are appreciated.

[Part II will be posted soon]

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