Discount Dentistry Brokers

Join Our Mailing List

More … on Sleazy Defenseless Companies

By Darrell K. Pruitt; DDS

I just came across a deceptive advertisement for a discount dentistry broker.

Yea, I know! What’s new? 

Why do we as healthcare providers silently allow naïve consumers to be so brazenly misled by sleazy businesses like Universal Benefit Plans and Universal Dental Plan, when we know they cheat their clients out of healthcare dollars?

Massachusetts Non-Profits

In a press release that announces their joint outreach initiative to aid Massachusetts nonprofits, it says Universal Dental Plan provides “… guaranteed rate discounts of 20-50% on all procedures.”

http://news.prnewswire.com/DisplayReleaseContent.aspx?ACCT=104&STORY=/www/story/01-06-2009/0004949991&EDATE=

Off the Top 

Just think – 20-50% off what – a super-inflated “retail” price? Dentists’ overhead easily tops 60%. If a dentist is losing 10% of his or her retirement just to do an intricate procedure for a gullible and trusting consumer who has no idea what is happening, how well do you think that work of art will chew? 

A Madoff Investment

Universal Dental Plan sounds almost as good as a Bernard L Madoff Investment, except that Ponzi tycoon Madoff accidentally promised quality before the wheels fell off. Universal Benefit Plans and Universal Dental Plan are sleazy companies who will never attempt to defend themselves on the Internet. They know better.

Assessment

This has been fun. Let’s do it again. And, if sleazy attorneys don’t like what I have to say about these two sleazy clients, come and get me.  But you better bring a ladder and a sack lunch. I’m not worried. I’ve said the same thing about Delta Dental, and they haven’t the guts to face me either [“Such a ‘Sleazy’ Company” on this Medical Executive-Post].

https://healthcarefinancials.wordpress.com/2008/09/19/%E2%80%9Csuch-a-sleazy-company%E2%80%9D/

Note: Dr. Pruitt blogs at PenWell and other dental sites, where this post first appeared.

Channel Surfing the ME-P

Have you visited our other topic channels? Established to facilitate idea exchange and link our community together, the value of these topics is dependent upon your input. Please take a minute to visit. And, to prevent that annoying spam, we ask that you register. It is fast, free and secure.

Conclusion

Your thoughts and comments on this ME-P are appreciated. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, subscribe to the ME-P. It is fast, free and secure.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

OUR OTHER PRINT BOOKS AND RELATED INFORMATION SOURCES:

Product DetailsProduct DetailsProduct Details

ADA Mission Creep

Will that Be “Paper” or “Electrons?”pruitt1

[By Darrell K. Pruitt; DDS]

What is the mission of the American Dental Association? Is it the ADA’s obligation to keep failing dental insurance companies afloat – regardless of how much it raises the cost of providing dental care in the nation? Even necessary fee increases limit access. And so, what can the ADA possibly be thinking?

ADA News Online 

Recently, an article written by Arlene Furlong was posted on the ADA News Online with the title, “ADA studies scanning – Paper claim filers may benefit from sending scanned, printed radiographic images.”

http://www.ada.org/prof/resources/pubs/adanews/adanewsarticle.asp?articleid=3319

Of Possible Benefit 

The title promises that paper claim filers may benefit from scanned radiographic images. Do you know who definitely will benefit if radiographs don’t have to be returned to dentists? Two Dental insurance companies who were quoted in the article: American Health Insurance Plans [AHIP] and Delta Dental Plans Association [DDPA]. See: “Such a ‘Sleazy’ Company”.

https://healthcarefinancials.wordpress.com/2008/09/19/%E2%80%9Csuch-a-sleazy-company%E2%80%9D/

Outline of Arlene Furlong’s Article:

THE PROBLEM

“Dentists and their office staff report frustration in trying to keep track of varying policies.”

THE CAUSE

“Third-party payers continue to use different criteria to determine when images are needed to support claims adjudication, and if and how those radiographs will be returned to dentists.”

THE QUALIFIED SOLUTION

“Dentists who use digital radiography and file electronic claims can easily submit images electronically.”

THE COST

“Standard images, including single periapical films, panorex films and full-mouth films were scanned on four different scanners priced between $99 and $299.”

In addition, in order for a dentist to legally transmit digital patient information contained in one scanned periapical radiograph, one must be a HIPAA-covered entity. Furlong failed to mention the HIPAA liability that is not a problem with paper. It happens often when she writes articles as a favor to eHR stakeholders.

ADA CONCLUSION

Dr. Jeffrey Sameroff, a member of the ADA Councils on Dental Practice and Dental Benefit Programs (CDP) says:

“We still recommend dentists file electronic claims, but this option might be the next best thing for dentists who still submit on paper.”

THE QUALIFICATION

“Delta Dental Plans Association [DDPA} members told the councils that printed images from scanned radiographs would be adequate for initial claim review.”

Blue Cross Blue Shield Association and the National Association of Dental Plans [NADP] did not respond.

Ambiguous

The ambiguity and non-committal is obviously the reason that in spite of Dr. Sameroff’s enthusiasm, Furlong can only promise that it may or may not benefit ADA members to follow the advice in her article – but that we should nevertheless do it anyway just to get along with everyone. [The issue of whether the method of sending insurance companies radiographs affects dental care for patients is not addressed].

My Critique

This means that even after buying a scanner, Delta Dental can capriciously make the dentist still send the originals anyway. How good is that investment? Does it provide hope of a return, or does it encourage stakeholders to delay payments to dentists and pocket the interest? When insurance consultants question my ability to properly diagnose dental problems without actually meeting my patients, I will always mail them original radiographs that I expect to be returned because I think it should cost the insurance company a token amount of money to demand information from me.  Who cares if the US Post Office pockets some profit.  Postal workers need jobs too.

Unfettered

Without some sort of restraint, why should Delta Dental stop second-guessing me if delaying payment costs them nothing – even when I am expected to provide for free whatever they request to help their clients receive the benefit that Delta owes them?

What exactly is the mission of the ADA?

I would be a very foolish businessman to fall for this transparent trick – perpetrated by the ADA Councils on Dental Practice and Dental Benefit Programs (CDP). Of course, I’m not new in the neighborhood. I recall a similar article from May 9, 2006 by Arlene Furlong that most ADA members either never read or don’t remember. Its optimistic title is “It’s time to apply for a national provider identifier.” http://www.ada.org/prof/resources/topics/npi.asp

Selling Points

In order to persuade members to “volunteer” for the NPI, Furlong provided three selling points. As you can see for yourself, they are as laughable as Dr. Jeffrey Sameroff’s comments:

1. Providers, including dentists, will not have to maintain multiple, arbitrary identifiers required by dental plans, nor remember which number to use with which plan.

2. Electronic claims function more efficiently by introducing another element of standardization to processing.

3. It contains no vital intelligence about the provider’s name, location, specialty, patients or qualifications.

Rationalization

And so, to think that the best of Furlong’s three rationalizations – for “volunteering” – for an NPI number! The very best reason she gives for ADA members to trustingly expose their businesses’ proprietary information as FOIA – disclosable data – data which would otherwise be considered Constitutionally-protected private business information – is so that dental office managers will not have to remember numerous numbers.

DDPA 

What will sleazy dental insurance companies like Delta Dental do with the FOIA-disclosable information that ADA members are tricked into allowing them to manipulate?  Delta Dental, with the help of Arlene Furlong and the CDP, will determine American dentists’ reputations and pay scales according to their proprietary algorithms which will always seem to favor Delta Dental’s profitability and not their clients’ welfare.  It is called “P4P,” or Pay-for-Performance and it is part of George Bush’s mandate for healthcare reform.

Assessment

The CDP, a rogue collection of ambitious stakeholders, not practicing dentists, has expensive solutions that are desperately reaching for non-problems to solve. For every dollar I must raise my fees for even good ideas, a child in my neighborhood goes to bed with a toothache. Shouldn’t the ADA be more concerned about access to care than insurance companies’ postage expense?

Conclusion

Your thoughts and comments on this ME-P are appreciated. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, subscribe to the ME-P. It is fast, free and secure.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

OUR OTHER PRINT BOOKS AND RELATED INFORMATION SOURCES:

 

Product DetailsProduct Details

ADA – Can You Hear Me Now?

Join Our Mailing List

The Sounds of Institutional Silence 

[By Darrell K. Pruitt DDS]

pruitt2

Hey you, American Dental Association.

What do you have against talking with us members?

Do you fear the questions we might ask, or something?

Who I Am 

I am one of a growing number of dentists who believes that our profession, as well as all US health care, urgently needs transparency through communications – hair and all – bottom to top.  That means accountability from leadership.

Government Similarity 

President-elect Barack Obama has the same idea about government. Over a year ago, candidate Obama promised that all his Cabinet Secretaries would maintain weblogs to promote two way communication with all citizens. Even before he takes office, his website has been busy for weeks with interactive conversations with average citizens … yet I cannot get an official from my own professional association to respond to me online at all. I pay dues to the non-profit organization. How good is that?

The Naked Conversations 

Over two years ago, I read about weblogs in “Naked Conversations,” written by Robert Scoble and Shel Israel. I quickly became a fan of networks. A few months later, I offered to help start an ADA weblog – in a conversation with ADA Senior Vice President Dr. John R. Luther. I suggested that if ADA members could interact online with ADA officials or their representatives in real time, the transparency would empower the organization like never before in history. He was not interested.

An ADA Weblog 

Dr. Luther dismissed my idea outright and refused to discuss it further. He specifically told me that when the ADA was ready for a weblog, “the ADA leadership would let me know.” If you don’t recognize it, his was a variation of a typical conversation-ending response often used by leaders of traditional top-to-bottom, command-and-control business models like the ADA’s. Other door-closers are “Just because,” and “Anyway, it’s mandated so we have no choice.”  In my opinion, the ADA and in turn, the dental profession, are hobbled by an archaic model that no longer works and is recently vulnerable to trouble-makers like me who not only don’t play by their self-serving rules – but have a hell of a good time flaunting them. 

So-Called Authoritarian Dismissals 

By the summer of ’06, I was already accustomed to authoritarian dismissals from Dr. Luther.  On a separate issue I had raised earlier concerning the NPI number, he used a nuclear door-closer when he suggested that I write a letter to the editor if his committee-approved non-answer didn’t satisfy me … which he knew didn’t come close. If I had gone through my ADA publications with my question, the turnaround – if it were even considered for publication – would have been at least six weeks. 

Chain of Command 

That is how the leaders of the ADA used to conveniently handle those who didn’t respect proper chain-of-command representation, which normally shelves tricky questions on local dental society levels long before they reach Headquarters in Chicago. Very soon, officials in the ADA will be demanded to explain what’s wrong with responding to members immediately, or their silence will look more and more suspicious. It is not a good time in history to be a dinosaur. Barack Obama’s team finds the time to talk to underlings. What makes the leaders of the American Dental Association so special?

Internal Rules

Oh yea! Here is another internal ADA rule. “Let’s not wash our laundry in public.”  That means laundry never gets washed. Now, Dr. Luther isn’t the only ADA official who won’t venture onto the Internet.  I have tried to attract past Presidents, current Presidents and future Presidents as well.

For example, when one Google searches “Dr. Ron Tankersley,” who will be our next President of the ADA, my article on the PennWell forum titled “An invitation to Dr. Ron Tankersley, President-elect of the ADA” – appears on his first page.

http://community.pennwelldentalgroup.com/forum/topics/an-invitation-to-dr-ron

Here is the invitation that has been ignored for two months

Dear Dr. Tankersley,

I too am a member of the ADA. Congratulations on your election to the highest post in our professional organization. It is an esteemed compliment when so many colleagues put so much faith in a fellow professional, especially in these challenging times for dentistry.

As a dentist, I am excited about the miracles of discovery that will become possible when we begin applying Evidence-Based Dentistry to a vast network of interoperable computers in dentists’ offices across the nation – creating real-time research.

  • How soon do you foresee this happening?
  • Can we expect to see the beginning of it during your reign?

Your response is appreciated by dentists and patients alike.

Assessment

Does anyone else found institutional silence odd these days? Or, am I unprofessional to demand information that I consider is owed me?

Channel Surfing the ME-P

Have you visited our other topic channels? Established to facilitate idea exchange and link our community together, the value of these topics is dependent upon your input. Please take a minute to visit. And, to prevent that annoying spam, we ask that you register. It is fast, free and secure.

Conclusion

Your thoughts and comments on this ME-P are appreciated. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, subscribe to the ME-P. It is fast, free and secure.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

OUR OTHER PRINT BOOKS AND RELATED INFORMATION SOURCES:

Product DetailsProduct DetailsProduct Details

HIPAA and Dentistry

About Ahlstrom’s Controversial HIPAA Testimony

By Darrell K. Pruitt; DDS

pruitt

Dr. Robert H. Ahlstrom, representing the ADA as well as all US dentists, testified in July 2007 before the standards and security subcommittee of the National Committee on Vital and Health Statistics (NCVHS) about the benefits of HIPAA in dentistry.  His testimony is featured as an official HHS document titled “Testimony of the American Dental Association, National Committee on Vital and Health Statistics Subcommittee on Standards and Security”, July 31, 2007. 

http://www.ncvhs.hhs.gov/070731p08.pdf

The NCVHS Document 

The document was presented by NCVHS to HHS Secretary Michael Leavitt as fact – a mistake that not only set back healthcare IT in dentistry, and miracles from trusted Evidence Based Dentistry [EBD] a decade or more – but seriously stained the reputation of the American Dental Association, crippling my profession’s influence in the nation’s capitol. Dr. Ahlstrom is a prosthodontist from Reno, Nevada and a tireless ADA volunteer. At one time, he was a respected proponent of paperless dental practices, and was rewarded with prominent appointments in the ADA, which he continues to silently cling to. However, at some point in his efforts, his enthusiasm for healthcare IT in dentistry caused him to lose perspective of who he was serving. When Dr. Ahlstrom chose to ignore the warnings of the danger from digitalized patient information, he abandoned the needs of dental patients and dentists.

Discussion Avoidance 

For at least the last few years, Dr. Robert Ahlstrom has suspiciously avoided discussing the dangers of digital records with ADA members – including me – even in front of a crowd of a hundred or so witnesses in ADA Headquarters. 

http://community.pennwelldentalgroup.com/forum/topics/evidencebased-dentistry-my?page=1&commentId=2013420%3AComment%3A17400&x=1#2013420Comment17400

The Challenge

Even though I think it is unlikely that he will accept my open challenge, I emailed him an invitation to defend his testimony here, or on the PennWell forum. In my opinion, the time has come for Ahlstrom to either show courage or be terminally irrelevant. If he fails to respond, I personally call for his resignation from all ADA positions because of clear unaccountability to ADA membership.  

Robert Ahlstrom is the only dentist left in the nation who applauds HIPAA, and I don’t expect any official from the ADA to come to his defense. It would be wonderfully entertaining, but that is just too much to ask of the shy good ol’ boys I have bumped heads with. My questions to the ADA about HIPAA have been evaded for years.

Ahlstrom’s Eleven Selling Points 

Here are the 11 selling points Ahlstrom presented to our lawmakers in support of HIPAA – which I will contest individually and in depth: 

1. Dental office computer systems will be compatible with those of the hospitals and plans they conduct business with. Referral inquiries will be handled easily.

2. Vendors will be able to supply low-cost software solutions to physicians/dentists who support standards-based electronic data interchange. Costs associated with mailing, faxing and telephoning will decrease.

3. All administrative tasks can be accomplished electronically. Dentists will have more time to devote to direct care.

4. Dentists will have a more complete data set of the patient they are treating, enabling better care.

5. Patients seeking information on enrollment status or health care benefits will be given more accurate, complete and easier-to-understand information.

6. Consumer documents will be more uniform and easier to read.                                  

7. Cost savings to providers and plans will translate in less costly health care for consumers. Premiums and charges will be lowered.

8. Patients will save postage and telephone costs incurred in claims follow-up.

9. Patients will have the ability to see what is contained in their medical and dental records and who has accessed them. Patient records will be adequately protected through organizational policies and technical security controls.

10. Visits to dentists and other health care providers will be shorter without the burden of filling out forms.

11. Consumer correspondence with insurers about problems with claims will be reduced.

Pruitt’s Response 

1. Dental office computer systems will be compatible with those of the hospitals and plans they conduct business with. 

Referral inquiries will be handled easily. Just how important is that to dentists other than you and the insurers you repeatedly represent, Dr. Ahlstrom?  Adequate communication with other healthcare professionals has never been an issue in my office, and the US Post Office is hard to beat for safety. Dentists’ offices are not emergency rooms. Even in the most urgent situation, I cannot imagine a general dentist needing anything faster than the telephone and fax machine.  And if it is a life-threatening emergency, rather than going online, we simply dial 911 in my office. 

Common forms of communication are much more convenient, inexpensive and dependable than computers.  But most importantly, like the US mail, they do not endanger dental patients’ welfare like digital records do. In fact, because universally accepted communications are not covered by the HIPAA rule you support, they cannot draw inspections and fines from the HHS.

As far as aiding communication with insurers, that has always been an insurance problem – commonly used to delay and deny payments to dentists. Since dental insurance companies continue to avoid transparency with their own clients for strategic reasons, their greed must never again be officially declared as dentistry’s problem by representatives of the ADA. You are wrong to mislead the federal government. It has never been the mission of the ADA to protect the profits of dental insurance companies. In fact, those you assist compete with dentists for dental patients’ dollars. That means it is unethical as well as against the Hippocratic Oath for you to assist them, Dr. Ahlstrom.

2. Vendors will be able to supply low-cost software solutions to physicians/dentists who support standards-based electronic data interchange.  Costs associated with mailing, faxing and telephoning will decrease.

Supply solutions for what problems?  How can a prosthodontist be so imprecise as to include vague words like “low-cost” in such important testimony to lawmakers on behalf of the nation’s dentists? Low-cost compared to what – no software? Just how expensive are the postage and telephone bills compared to the $40 thousand vendor problem you describe later in your testimony to the NCVHS? 

“One dentist contacted the ADA recently and said that their current vendor was not going to update the current version in use today and instead the dental office would be forced to purchase a new system for $30,000-$40,000 dollars or return to submitting paper claims.” Dr. Ahlstrom, please leave baseless advertisements to healthcare IT vendors. They follow a code that forces them to maintain credibility. 

3. All administrative tasks can be accomplished electronically. Dentists will have more time to devote to direct care.

As the best, if grossly exaggerated selling point for HIPAA that Dr. Ahlstrom highlights, this is still a blatant reach that is silly. I find it odd to read that any dentists sacrifice chair time for administrative tasks.

The business of dentistry is actually so simple that it was managed successfully for decades in even the busiest offices with pegboards and ledger cards.  The bottleneck in dentistry has never been the front desk. It has always been the speed of the dentist. As a matter of fact, HIPAA forms have actually hurt efficiency. In addition, operatory turn-around is further delayed by another unfunded and unproductive mandate called OSHA, which also offers nothing to hold down the cost of compliancy. 

What is the difference between the two? OSHA makes a little bit of sense, is hundreds of times cheaper and it does not harm patients other than increasing the cost of dental care. As for Ahlstrom’s incredible claim that “All administrative tasks can be accomplished electronically,” HIPAA compliance itself increasingly adds serious administrative tasks to covered entities’ overhead even before HIPAA inspections of dental offices begin. Let me provide a partial list of documents that are expected to be handy for HIPAA inspectors:  In April 2005, long before Ahlstrom’s deceptive suggestion that HIPAA reduces non-productive tasks, Piedmont Hospital in Atlanta was inspected by HHS for HIPAA violations.

http://www.computerworld.com/action/article.do?command=viewArticleBasic&articleId=9024921

As a result, Piedmont officials were presented with a documented list of 42 items that the agency wanted information on  “… including physical and logical access to systems and data, Internet usage, violations of security rules by employees, and logging and recording of system activities.  The document also requested items such as IT and data security organizational charts and lists of the hospital’s systems, software and employees, including new hires and terminated workers.”

Has the ADA prepared members for HIPAA inspections?  Not at all! They never mention it. Isn’t that odd?

I personally conducted a survey that I posted on the Executive-Post titled “HIPAA Rules and Dentistry.”

https://healthcarefinancials.wordpress.com/2008/09/01/hipaa-rules-and-dentistry/

The results show that the range of compliancy was found to be from 0% for the requirement of a written workstation policy to 88% for that of password security. The average was 49%, meaning that less than half of the requirements are being respected by the dentists in this sample. Once again, neither Ahlstrom nor the ADA has mentioned a word about HIPAA inspections to membership.

4. Dentists will have a more complete data set of the patient they are treating, enabling better care.

This is beyond reaching. This is absurd. If Ahlstrom had not obviously included this false testimony to placate members of the NCVHS who know nothing about dentistry, the intention of his misrepresentation would not make sense at all. What more do dentists need to successfully treat a patient’s oral problems than an uncomplicated, up-to-date and concise health history like the hundreds of millions of paper ones safely in use today in dental offices? Even if one pulls up an interoperable electronic health record, the dentist still must review it before initiating treatment. No time saved there. As more eHRs become imperceptibly altered by health insurance thieves who are not likely to be allergic to the same medications as the true owners of the records, I am determined that my patients’ health histories will always be paper – even if I am forced to pretend to have a paperless practice as mandated by an absurd law. It will cost my patients more to have two sets of records, but they will enjoy less risk of anaphylactic shock. 

Let’s face it, dentistry is not heart surgery. Dentists don’t even need to know blood types. A health record complicated with superfluous and possibly tainted information clearly increases the chance for serious error without providing patients any benefit. One complaint already heard from physicians using eMRs is that there is simply too much information in digital records that complicate treatment rather than enhance healthcare. 

In addition, unethical employers, bankers, ad executives and insurers find detailed electronic information about patients’ frailties of value and worth paying for, while eHRs are being breached millions at a time.  Why should a dentist maintain any more medical information than necessary?  There is no black market value for dental records. Why on Earth create one?

5. Patients seeking information on enrollment status or health care benefits will be given more accurate, complete and easier-to-understand information.

This should have never been mentioned by Dr. Ahlstrom. Incomprehensible dental insurance policies can no longer be defended by the ADA. Otherwise the insurance industry will continue to encourage complexity in order to take advantage of their clients. As healthcare providers for trusting patients, we cannot allow agents of the ADA to force the nation’s dentists to be enablers of deceit. Otherwise, like Ahlstrom, we are guilty of deceit as well. 

Adequate communication between an insured and the insurer has always been an insurance problem and not a dental problem. ADA leaders must immediately stop encouraging members to assume insurers’ responsibilities of explaining their intentionally complicated dental plans to their clients. The ADA should never again spend a penny of members’ dues to assist insurance companies. Once again, performing work for insurance companies is outside the mission of the ADA.  It always has been.

6. Consumer documents will be more uniform and easier to read.

This is pure fantasy. Computerization does not fix sloppy, it empowers sloppy.

7. Cost savings to providers and plans will translate in less costly health care for consumers. Premiums and charges will be lowered.

Although it is undeniable that electronic records benefit insurers more than anyone else, one has to pay close attention to Ahlstrom’s use of the words “cost savings.”  If Ahlstrom had said that HIPAA will lower dentists’ overhead, like head ADA lobbyist Michael Graham claims on his ADA website, Ahlstrom’s statement would be just another lie from another ADA representative.

http://www.ada.org/prof/advocacy/agenda.asp

By calling it a “cost savings,” Ahlstrom technically concedes that HIPAA will indeed require an increase in overhead – which dental patients will ultimately have to pay to obtain dental care.  Ahlstrom cleverly skirts the lie that Graham continues to post by promising “savings over what it could cost otherwise” – perhaps without the “low-cost” vendors he previously mentioned.

It can no longer be denied by employees of the ADA like Michael Graham. ADA members will have to raise fees to cover the purchase and maintenance of untried and expensive information technology that neither patients nor dentists want. It is also undeniable that because of their deceit, more children will go to bed with toothaches; So much for increasing access to care, ADA.

Will there be problems? You bet! Big expensive ones attached to very angry ADA members similar to the $40 thousand problem mentioned by Ahlstrom himself.

Here is another problem that the ADA has kept hidden from membership: In Subpart D, §160.426, of the HIPAA enforcement rule, there is a section titled “Notification of the public and other agencies” which gives HHS the right to inform virtually everyone if they find a violation in a dental office. When inspections begin, I expect HHS to publicly punish violators.  For good reason, there is a growing bi-partisan push for accountability for data breaches which continue to occur copiously. There is no doubt that news about HIPAA violations will be made public on the Internet through the NPPES using dentists’ NPI numbers. Since dentists freely volunteered for the numbers, it makes this legal. Volunteering is legal consent to abide the laws of the revised 1966 Freedom of Information Act which in 1996 was turned 180 degrees away from government entities such as the HHS and directed against US citizens who happen to be dentists.  The ADA has also failed to inform members that an investigator can show up unannounced in any covered entity’s office and demand everything digital immediately.  This means that office computers can be instantly confiscated even before one is publicly labeled as a HIPAA violator on the Internet.

And to think that some rookie healthcare IT enthusiasts are still foolish enough to mention Hurricane Katrina as a swell reason for going paperless. One can see hurricanes coming.

8. Patients will save postage and telephone costs incurred in claims follow-up. 

Once again, this problem will never be solved electronically. Insurers will merely save money for postage on denial letters – which will naturally encourage more denials – and an insurance executive will receive a bonus.

9. Patients will have the ability to see what is contained in their medical and dental records and who has accessed them.  Patient records will be adequately protected through organizational policies and technical security controls.

My patients can drop by my office at any time to see their dental records. If they want copies, I can provide those as well. I can even mail them. Nobody has ever had access to my patients’ paper records without my patients’ permission. As for protection, a huge, clunky sheet-metal file cabinet stuffed with hundreds of pounds of paper records, including radiographs, is hard to slip down a flight of metal and concrete stairs quickly without making at least a little noise. On the other hand, hackers, or even dishonest or angry employees raise no alarm whatsoever, and they can be gone in a flash with thousands of IDs. How can Dr. Ahlstrom possibly promise that with HIPAA, electronic records will be adequately protected?  What about the organizational policies he casually mentions?  Does this mean more staff meetings? I should remind everyone that selling point number three was a decrease in administrative work. Did Ahlstrom change his mind in mid-testimony? 

Lastly, effective technical security controls just do not exist.  For example: If electronic health records show who has accessed them, can someone discover who has accessed the more than 160 million records that have been reported lost in the last few years?  Impossible!

10. Visits to dentists and other health care providers will be shorter without the burden of filling out forms.

Does this mean fewer HIPAA “Notice of Privacy Practices (NPP)” forms? How much time would it take for new patients to actually read the NPP form they sign? How much more time would it take for dentists to disclose to the patients that the form does nothing to protect their rights to privacy?  Quite the contrary; “Patients also may ask covered entities to restrict the use or disclosure of their information beyond the practices included in the notice, but the covered entities would not have to agree to the changes.” – abstracted from “Protecting the Privacy of Patients’ Health Information,” released in April 2003 from the HHS.

http://www.hhs.gov/news/facts/privacy.html

11. Consumer correspondence with insurers about problems with claims will be reduced.

Since I am never a legal party in my patients’ insurance decisions, and since very few dental insurance companies hold themselves accountable to anyone, including their own clients, why should I care about patients’ contractual agreements with their dental insurance companies? I do not want that responsibility and such earthly bad advice from an ADA leader is simply not consistent with the mission of the ADA.

Assessment

In closing, I have to ask why Dr. Robert Ahlstrom would invent the fantasy he told lawmakers. It is as if he told the NCVHS what he thought HHS wanted to hear. Why couldn’t he just tell the truth?  HIPAA offers no benefit to dental patients. In fact, the mandate endangers their welfare, making it unethical for a dentist to become a covered entity, even if encouraged to do so by a representative of the American Dental Association.

If I am wrong about any part of this national disgrace, Dr. Robert Ahlstrom should immediately stand up and publicly defend HIPAA on this forum. It is failing in dentistry on a national scale and pulling the ADA down with it.  If nobody can clear up the apparent absurdity, not only will it hurt my profession, but the Department of Health and Human Services as well as Obama’s administration will suffer embarrassment when the media discovers that HIPAA is in reality, a grand fraudulent scheme of historic proportions.

The Challenge

It is your turn now, Dr. Robert Ahlstrom. Meet the professionals whose interests you misrepresented in front of lawmakers. Otherwise, be forever silent. I will always hold you accountable for abetting fraud against my profession. 

Conclusion

Your thoughts and comments on this polemic and Medical Executive-Post are appreciated; especially from dentists, attorneys and health policy wonks, and IT gurus. Does the dentist have a point; or not?

Note: Dr. Pruitt blogs at PenWell and others sites, where this post first appeared.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com  or Bio: www.stpub.com/pubs/authors/MARCINKO.htm

Subscribe Now: Did you like this Medical Executive-Post, or find it helpful, interesting and informative? Want to get the latest E-Ps delivered to your email box each morning? Just subscribe using the link below. It’s free. You can unsubscribe at any time. Security is assured.

Link: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos

Product DetailsProduct DetailsProduct Details       

Product Details  Product Details

ADA “Transparency” in Health IT [Part I]

It all Depends on the Meaning of the Word  

By Darrell K. Pruitt; DDS

http://community.pennwelldentalgroup.com/forum/topic/show?id=2013420%3ATopic%3A14837

It is my hope that the walls are beginning to close in on the American Dental Association’s healthcare IT hobbyists and other ambitious stakeholders who stoically tolerate harm to dental patients for the common good and personal power.  Supporting HIPAA is the most egregious blunder ADA leaders have ever made.  As the effort collapses because of natural reasons, those who hang onto absurdity the longest will lose the most.  Fair is fair. Those who recklessly promoted HIPAA have done long term damage to my professional organization.  I cannot let this continue. 

“Seal of Approval” 

I will show you irrefutable evidence that the once strong ADA, whose legendary “ADA Seal of Approval” was highly respected in the marketplace before it went on sale, is now a vulnerable empty shell.  In an age when transparency trumps talking points, the ADA is hemorrhaging credibility every time President Dr. John Findley opens his mouth.  In his address to the House of Delegates a couple of days ago, Dr. Findley said that he “values and promotes ‘transparency,’ which he defined as an openness and honesty that helps build and maintain trust”.

http://www.ada.org/prof/resources/pubs/adanews/adanewsarticle.asp?articleid=3272

Evidence-Based Dentistry

After two and a half years of asking questions to virtually every officer in the ADA, including Dr. Findley, I can tell you with certainty that ADA leadership still just does not get it.  It is impossible for one to use the word “transparency” as a buzzword successfully.  The term is not vague like “Evidence-Based Dentistry,” which of course can mean whatever stakeholders need it to.

“Intelligent Dental Marketing?” 

We must face this fact, friends:  Between the ADA’s chronic paralyzing fear of trouble from the FTC and the progressive loss of respect in the marketplace, the ADA can no longer offer adequate and uncontaminated representation for dentists and their patients.  In my opinion, a large part of the problem is that the ADA has gone commercial.  I might tolerate ads on our website, but they better be expensive and few. However, did you know that the ADA is in commercial partnership with an outside PR firm to sell practice marketing to ADA members?  It is called “Intelligent Dental Marketing.”  I think it is an atrocious idea.

Assessment

Here is a question about intelligent marketing which nobody will answer:  If two ADA members, the only two dentists in a small town, both use IDM, which one will get the better deal?

Conclusion 

I say that if the ADA has to sell stuff to dentists to keep dues low, that is an unethical business arrangement which favors third parties and does nothing to improve patient care.  I think downsizing is a far better idea. 

What do you think? All comments are appreciated.

[Part II will be posted soon]

Subscribe Now: Did you like this Executive-Post, or find it helpful, interesting and informative? Want to get the latest E-Ps delivered to your email box each morning? Just subscribe using the link below. You can unsubscribe at any time. Security is assured.

Link: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos

Free Market Dentistry

Join Our Mailing List

“Common Sense” 

By Darrell Pruitt DDS

Perhaps my ideas about the Internet, and the American Dental Association [ADA], which I have mentioned before are still too ahead of their time to be easily accepted by most dentists.  When dentists grow accustomed to thinking in a certain way towards the structure of leadership in our professional organization, tradition causes many of them to assume that the system must be right. This is why my arguments, when first examined, create an outcry in defense of the status quo. It will take time rather than reason to convert some loyalists from tradition to transparency.

Internet Flattens Communications

The revolutionary Internet communication which I hope will occur between leaders of the American Dental Association and member dentists is, in a way, the hope of the entire nation. And, that I am the author of messages, shared either directly or through a friend-of-a-friend, is unnecessary to the public. It is the doctrine itself that is important, not the author.  It is appropriate for me to assure you that I am not in any way connected to any business other than my practice of dentistry, and I have no affiliations with any political party.  My staff and my patients hold me to the influence of reason and principle every day.

The Grip on HHS

Insurers have such an unfair grip on Health and Human Services [HHS] that it is easy for a dentist to confound insurance with government, and to feel that there is little distinction between them.  They are different.  They have different origins.  Insurance was founded as free market business based on peoples’ fears of unexpected catastrophes, while our government was founded for protection of citizens from things like avarice. 

The first is a patron to a fearful public; the latter is a punisher who strategically incites fear. They make a symbiotic team to coordinate intrusion while boasting to consumers that by working together they guarantee the highest quality care from the best dentists at incredibly low prices.

Free-Market Pressures

The natural pressures of free-market are ideal influences for both industry and consumers in any society.  Interference in patient-dentist relationships by government, even where necessary, is a tangible cost that patients have to bear. 

Our patients accept increases in fees caused by our government because they trust that government regulation is in everyone’s interest and not to the advantage of any one industry over another, and is well worth the added expense to dental bills.  Even though mandates are expensive, funded or not, this is the best we can hope for from their judicious use. 

***

retro dental exam room

***

HIPAA 2003

However, mandates founded on political favors, such as the changes that were made to the HIPAA when it was amended in 2003, are intolerable.  Who will now protect healthcare providers and their patients from the avarice of insurers?  When leadership of the American Dental Association defiantly favors the same position as government, our calamity is heightened by the fact that they squander professional credibility by misleading us into accepting NPI numbers which will furnish the means by which our businesses will suffer.

Dental Transparency

The light of day never exposed a more worthy cause than transparency in dentistry.  Our predecessors, those who taught us our ethics and who decades ago provided the best business model available for the American Dental Association, should be respected for what they accomplished in forming the ADA. 

Assessment

Virtually the entire world still respects American dentistry. The struggle with transparency in a profession is not limited to dentistry.  It is also not just local in its reach; nor will it be viewed by future American healthcare providers as merely a contemporary phenomenon which was a concern for a day, or a month, or a year, or an age. Internet communication in dentistry is like a growing apple tree.  Any damage done to the sapling now will become an ever more consequential wound for posterity.  

Note: “Common Sense” is modeled after Thomas Paine’s pamphlet.

Conclusion

Your thoughts and comments on this ME-P are appreciated. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, subscribe to the ME-P. It is fast, free and secure.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

OUR OTHER PRINT BOOKS AND RELATED INFORMATION SOURCES:

 Product DetailsProduct DetailsProduct Details

 

***

The NPI Debate Heats Up

Join Our Mailing List

Questionable Benefits for Providers

[By Darrell Pruitt; DDS]pruitt

I really hate lies!

Even though I have been a member of the American Dental Association [ADA] for 26 years, and intend to remain a member for the rest of my life, I cannot stand by silently any longer while my professional organization uses lies and/or deception to trick trusting members into volunteering for NPI numbers. 

Now, to see what I mean, please read what the ADA tells dentists about the benefits of the NPI number http://www.ada.org/prof/resources/topics/npi.asp

  • 1. Once implemented across the entire health care industry, the NPI will be accepted by all dental plans as a valid provider identifier on electronic dental claims and other standard electronic transactions.
  • 2. Dentists will not have to maintain multiple, arbitrary identifiers required by dental plans, nor will they have to remember which number to use with which dental plan.
  • 3. NPIs introduce an important element of standardization to electronic transactions that should improve transaction acceptance rates.   

Questionable Benefits Review

See what I mean? Now let’s review:  

  • 1. Number one clearly benefits only insurers and number three is unwashed tyranny.  The smell of sweet buzzwords counter-balancing the odor of the verb “should” immediately revealed to me traditional PR hucksterism … and I’ve seen better. The NPI number, which is conveniently necessary for electronic transactions, will only make it cheaper for insurers to deny claims.  I think anyone can see that denials will increase for natural, bottom line reasons.
  • 2. That leaves benefit number two – reduction of ID numbers – as dentists’ last hope of a return on investment in the voluntary NPI.  And, ROI could take a while.  In the first place, how much do multiple identification numbers actually slow dentistry production in a computerized dental office?  Why don’t we get silly?
  • 3. Of all things, for the ADA to list simplification as a benefit of the NPI is embarrassing, but here is what will make a few ADA leaders avoid each other in the halls of Headquarters next week. Even though the promise of simplification is lame, it is technically the only benefit the NPI number lends dentists and their patients.

Enter the AAFP

Here now, is some fresh bad-news for certain ADA leaders and members who trusted their advice. 

In an article that was posted yesterday on the American Academy of Family Physicians (AAFP) website, it looks like CMS reneged on simplification.

http://www.aafp.org/online/en/home/publications/news/news-now/practice-management/20080829keep-ptans.html

PTANS 

“Notice to physicians: Hold on to your Medicare Provider Transaction Access Numbers [PTANs], also known as legacy numbers which were to have been retired after the mandatory use of National Provider Identifier [NPI] numbers on May 23.” CMS has found another use for those old PTANs.”

Imagine that.  Instead of eliminating all of those identifiers as promised, the NPI is just one more number to add to the hard drive.

Assessment

Regardless, patients don’t suffer harm from all this, right?  Wrong. 

I’ll describe harm from HIPAA, the biggest blunder in the history of dentistry, and medicine, next time. 

Conclusion

Your thoughts and comments on this ME-P are appreciated. Feel free to review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, subscribe to the ME-P. It is fast, free and secure.

Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

OUR OTHER PRINT BOOKS AND RELATED INFORMATION SOURCES:

Product DetailsProduct Details