Healthcare Consumers Want Personalized Experiences

By Staff Reporters

A survey that Redpoint Global conducted with Dynata of more than 1,000 US healthcare consumers found:

 •  57% of healthcare consumers think retailers and/or financial services are better at providing personalized omnichannel experiences than healthcare
 •  29% said they expect frictionless check-in experiences across apps/phone calls/in-office
 •  34% expect data inputs in a healthcare portal (health history, surveys, insurance information, etc.) to
    reach providers
 •  24% of respondents said they did not utilize any sort of digital communication with providers during
    the pandemic
 •  14% said they had no contact with any healthcare provider during the same timeframe

Source: Redpoint Global, December 7, 2021

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