On Publishing Information and Entertainment
By Dr. David Edward Marcinko; MBA
As avid blogger Darrell K. Pruitt DDS recently noted, this past quarter brought in a large number of monthly hits, readers and subscribers to the ME-P; and we are grateful. The traffic boost was mainly due to interest in eMRs and the financial essays of Somnath Basu PhD, especially during current political turmoil in Washington, DC involving both sectors simultaneously. The common element was the provocation of diverse opinions.
Audience Centric Philosophy
Through a focused attention on our target audience, we’ve come to understand that information and entertainment are inseparable in all but a theoretical sense.
For example, you’re reading this sentence because it entertains or interests you. That it is also informative may be a reason why it interests you, but entertainment and information are nevertheless inexorably linked.
A sure way to entertain is to be provocative. Apparently some people really like to debate the value of eMRs, healthcare reform and the financial services industry. And, we appreciate multiple links from prominent bloggers, essays and journalists, too. Don’t misunderstand. We do not publish for the sake of provocation and we do lightly self-censor. But, we publish to advance our own thinking and understanding. That we also entertain and invite debate is an additional benefit.
Self Motivation Mission to Inform
Our posts and comments are motivated to correct the record and to infuse an unbiased debate over both healthcare and financial reform with the best evidence available. In the process, we learn much. Hence, though we may entertain, we are motivated by a desire to inform and “bridge the gap between medical mission and profit margin” in the Health 2.0 era.
Assessment
We’d even go so far as to say that anyone who does not agree is attempting to fool you with clever theory that belies the practical truth. According to Austin Frakt PhD, of the Incidental Economist, if you fall for it … that only proves our point!
Conclusion
And so, your thoughts and comments on this ME-P are appreciated. Review our top-left column, and top-right sidebar materials, links, URLs and related websites, too. Then, be sure to subscribe to the ME-P. It is fast, free and secure.
Link: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos
Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com
Get our Widget: Get this widget!
Our Other Print Books and Related Information Sources:
Practice Management: http://www.springerpub.com/prod.aspx?prod_id=23759
Physician Financial Planning: http://www.jbpub.com/catalog/0763745790
Medical Risk Management: http://www.jbpub.com/catalog/9780763733421
Healthcare Organizations: www.HealthcareFinancials.com
Health Administration Terms: www.HealthDictionarySeries.com
Physician Advisors: www.CertifiedMedicalPlanner.com
Subscribe Now: Did you like this Medical Executive-Post, or find it helpful, interesting and informative? Want to get the latest ME-Ps delivered to your email box each morning? Just subscribe using the link below. You can unsubscribe at any time. Security is assured.
Link: http://feeds.feedburner.com/HealthcareFinancialsthePostForcxos
Sponsors Welcomed
And, credible sponsors and like-minded advertisers are always welcomed.
Link: https://healthcarefinancials.wordpress.com/2007/11/11/advertise
Filed under: Ethics, Op-Editorials, Quality Initiatives | Tagged: Austin Frakt, Darrell Pruitt, david marcinko, EHRs, EMRs, health 2.0, Somnath Basu | 1 Comment »














