Only 7 % of mHealth apps have more than 50,000 monthly active users

Best mHealth user retention concepts
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By Stela Nikolova
Research2Guidance
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Dear David,

Please find below Research2Guidance’s latest digital health article: “Only 7 % of mHealth apps have more than 50,000 monthly active users – Best mHealth user retention concepts“.

User retention for digital healthcare solutions is still a major issue. Only 7% of mHealth app portfolios count more than 50,000 active users. mHealth publishers know that to become a daily companion, mobile health apps must be individualized, easy to work with and offer real value to their users. Having a good share of active users offers them more business opportunities.

Which user retention concepts work best for mHealth apps?

Thank you for your time.
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Update on Mobile Health 2018

Latest on m-Health

[By staff reporters]

With Amazon in Mind, Walgreens Unveils New Digital Platform to Connect Patients to Doctors
Walgreens has unveiled a new digital platform to connect customers to medical services, just weeks after its stock dove on news that Amazon is expanding into the pharmacy business. Deerfield-based Walgreens’ new Find Care Now platform, available online and on the pharmacy chain’s app, allows patients to schedule appointments at its in-store Advocate clinics, talk with doctors and therapists through telehealth company MDLIVE, and schedule online dermatology appointments through online dermatology service DermatologistOnCall. Chicago Tribune, July 27, 2018

Anthem and IBM Announce Agreement to Drive Digital Transformation
Expanded agreement with IBM Services to improve healthcare experience for nearly 40-million consumers IBM (NYSE: IBM) today announced the expansion of a services agreement with Anthem, Inc., one of the nation’s leading healthcare companies. With this collaboration, IBM and Anthem will work together to help drive Anthem’s digital transformation and deliver an enhanced digital experience for its nearly 40 million consumers. IBM Newsroom, July 26, 2018

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UnitedHealth Group Touts Digital Health Efforts as it Posts Earnings Gains
The new chief executive of UnitedHealth Group’s fast-growing Optum division told investors Tuesday that digital health is a key part of the company’s future as he touted a United-backed business that soon will open a new office in Minneapolis. For several years, UnitedHealth has been developing a digital health platform called Rally, which includes online and mobile tools that subscribers use to compare insurance benefit options, search for health care providers and participate in employer wellness programs. Star Tribune, July 17, 2018

What Do Patients, Consumers Want in Digital Health Tools?
As patients continue to assume the role of healthcare consumer, healthcare providers and payers are beginning to leverage healthcare technology that helps connect patients to their care. Those innovations, when utilized correctly, help drive an overall better consumer experience, according to a recent Black Book survey. Patient Engagement HIT, July 12, 2018

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Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements.

Book Marcinko: https://medicalexecutivepost.com/dr-david-marcinkos-bookings/

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DOCTORS:

“Insurance & Risk Management Strategies for Doctors” https://tinyurl.com/ydx9kd93

“Fiduciary Financial Planning for Physicians” https://tinyurl.com/y7f5pnox

“Business of Medical Practice 2.0” https://tinyurl.com/yb3x6wr8

HOSPITALS:

“Financial Management Strategies for Hospitals” https://tinyurl.com/yagu567d

“Operational Strategies for Clinics and Hospitals” https://tinyurl.com/y9avbrq5

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What up ‘Medical Virtualist’?

Is the ‘medical virtualist’ specialty coming to a health system near you?

[By Staff Reporters]

The Journal of the American Medical Association not long ago published an online editorial by two physicians at NewYork-Presbyterian that called for the creation of a new medical specialty focused on virtual care.

Others expanded on this idea in a blog post last month on the Health Affairs website, calling for a “virtualist movement” that involves not just physician specialists but whole care teams devoted to virtual care. This virtual team would include nurses, pharmacists, medical social workers, psychologists, nutritionists and physical therapists.

MORE DIGITAL HEALTH: http://mhealth.amegroups.com/article/view/16494/16602

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http://www.HealthDictionarySeries.org

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Mobile-Health or Global Economy?

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Boom or Bust?

Edward Bukstel

[By Edward Bukstel]

ME-P SPECIAL REPORT

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mHealth or Global Economy, Boom or Bust?

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On m-Health App Therapeutic Business Potential

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Top Ranked Therapy Areas

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Speaker: If you need a moderator or speaker for an upcoming event, Dr. David E. Marcinko; MBA – Publisher-in-Chief of the Medical Executive-Post – is available for seminar or speaking engagements. Contact: MarcinkoAdvisors@msn.com

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