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[By Staff Reporters]
According to Associate Professor Gregory O. Ginn; PhD, MBA, CPA, MEd., of the University of Las Vegas, the term “alternative medicine” refers to alternatives to Western medicine, such as herbal medicine or acupuncture.
Definition
According to Dictionary of Health Insurance & Managed Care the term “complementary medicine” refers to the use of alternative medicine as supportive therapy in conjunction with traditional medicine. The use of alternative or complementary medicine cannot be dismissed as a fad and is already accounting for a significant volume of healthcare business. Complementary medicine is being accepted as adjunctive therapy to make patients feel better.
Assessment
Of course, greater flexibility will be required in all aspects of healthcare organizations to accommodate different modalities of treatment and thereby increase market share and revenues.
Conclusion
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Filed under: Career Development, Managed Care, Practice Management | Tagged: alternate medicine, complimentary medicine | 8 Comments »
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