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Vital Checklist for Website Re-Design
By Theo Bennett
Dear Dr. Marcinko
MoreVisibility has been developing and implementing successful online marketing programs since 1999.
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Link: Website-Redesign-Checklist
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800.787.0497
tbennett@morevisibility.com
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Filed under: Career Development, Information Technology, Marketing & Advertising, Practice Management | Tagged: MoreVisability, Theo Bennett, web design |
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fPatient – Ethics and Mediocrity in Healthcare Marketing
Our colleague, Phil Baumann RN is not a fan of buzzwords: not only do they tire with time but they also constrict discussion and usually end up being the object of unimaginative and disconnected marketing efforts.
In recent years, he has seen the emergence of the ePatient.
And sure enough, we can now see that the term is beginning to be usurped by marketers. Of course, the ethics and effectiveness of that kind of marketing depends on the quality of execution.
More: http://philbaumann.com/2010/04/26/fpatient-ethics-and-mediocrity-in-healthcare-marketing/?utm_source=feedburner&utm_medium=email&utm_campaign=Feed%3A+PhilBaumann+%28Phil+Baumann%29
Hope Hetico RN, MHA
[Managing Editor]
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“’Masses are other people,’ sociologist Raymond Williams said in his 1938 book Culture and Society. ‘There are in fact no masses; there are only ways of seeing people as masses.’”
Jeff Jarvis
“What Would Google Do?” published 2011 by Collins Business.
“Advertisers, manufacturers, retailers, media companies, and politicians find it convenient to see us as masses. It’s the essence of their business, their efficiency, their reach, their economy of scale. We are their critical mass. So for them, our newfound power to stand out and act as individuals, to coalesce into networks of our own, and to rise above them in Google searches — whether we are competing with them or complaining about them — is a supreme irritant, even a threat.”
I’m reading the book now.
Darrell K. Pruitt DDS
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